Getting Sponsors for an event like Bloggers School Workshop

When you are throwing an event and you are looking for sponsors and partners, look around for companies that represent your community. You are more likely to land a successful event for your supporters if you add value to all involved. Here is what we did to approach companies we thought would match with the proposal of our event. Check out how you can do that yourself.

Find unique ways wrap ads into your event, like reaching out Pure Digital, the manufacture of The Flip, to give away one camera during our Content Creation lesson on our Workshop for the best Content Creation ideas. Since we are would be talking about using videos  to attract audience, we decided would be very convenient have The Flip as a partner;

Provide incentives to educate your audience. We talked to BlogWorld Expo and they are giving a free pass for the exhibition floor for the weekend for every one of our monthly workshops. One big winner is going to get a full pass for the conference and expo, from October 15th to 17th 2009, in Las Vegas;

Look out for companies that get what you are trying to do! Closing the deal whit Jerky.com provide us whit their new Pineapple Jerky as actually easier than we were imagining. In fact, they reached me out first because of my Going Hunting blog because the company understand the power of Social Media and having bloggers doing product reviews.

We also realize that a lot of coffee companies such as Starbucks and Dunkin Donuts are on Twitter so we figure that would be and excelent idea having a coffe shop sponsoring our Twitter Lesson. We notive a heavy conversation about coffee on Twitter and the way people like to actually enjoy it on daily basis. We are still waiting for responses. If it doesn’t happen for this first event, we are definetely making it happen for the next one!